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Department of Justice and Community Safety

What should I consider when choosing a Business Name?

When choosing a business name it is important to appreciate that the Registrar-General  may refuse to register a name in certain circumstances, for example where:

  • It is the same as an existing registered business, company or incorporated association name.
  • It is considered 'undesirable' for registration.
  • It will, in the opinion of the Registrar-General, be likely to cause confusion with another registered business name in the ACT.
  • The name or words in the name are restricted by Ministerial Prohibition or State or Federal law.
  • It contains foreign language characters.

In addition, if the proposed name suggests that the applicant is a professional person, evidence of the relevant qualifications/registration may be required for example doctor, lawyer etc.